The Robocop remake is utilising similar (the same!) viral advertising techniques to the excellent campaign used for Prometheus. They have set-up an Omnicorp website that advertises Omnicorp technological products and weapons. The revised ED-209 can be seen above. Check out the Omnicop advert from their webpage which is viewable HERE.
The Omnicorp vision statement from the website reads:
For a half-century, these words have set the framework upon which OmniCorp has aimed to build a brighter world.
We don’t do passive technology. At OmniCorp, our solutions generate a beacon of safety that we shine upon on the dangers of the day. No matter the obstacle – political, cultural, philosophical – we pursue our convictions around the globe to secure peace of mind at home. And when this requires bold new direction, we never allow doubt to shrink our duty. When your quality of life is in the balance, our leadership team will tip the scales.
Our products have elevated your lives. Our people have inspired your future. Our passion will always be at your side.
Oscar-winner and Emmy-nominated movie and legendary character actor Ernest Borgnine, has died of renal failure at Cedars-Sinai Medical Center with his wife and children at his side. He was 95. Borgnine made his mark as the vicious Fatso Judson who beat Frank Sinatra to death in From Here To Eternity. But he also won the Best Actor Oscar for playing against type as a lovesick butcher in Marty in 1955. Modest despite being a household name Borgnine registered shock when in 2011 the Screen Actors Guild called to bestow on him the annual Life Achievement Award. “Heck, I’m just a character actor for God sakes. I’m no big star,” he told Deadline at the time. “It was my mom who told me, ‘Ernie, if you make even one person happy with your smile or a funny thing you did every day, you’ll have accomplished a great deal.’ And that’s all I’ve ever tried to do.”
Some of my personal Borgnine favourites include: The Vikings (1958), The Dirty Dozen (1967), The Wild Bunch (1969), Escape From New York (1981), Gattaca (1997), Red (2011) and of course Mermaid Man in SpongeBob SquarePants (1999-2011). Rest in Peace.